Bolstering Subscription Growth for Fintech Through Personalized Outreach Client Overview

• Leads Generated: 4,459
• Chat Messages Sent/Delivery Rate: 4,429
• Conversations Initiated: 1,093
• Reply Rate: 20%

A leading fintech company aimed to escalate their platform subscriptions. They faced the difficulty of effectively engaging potential customers and converting them into subscribers, particularly in a crowded digital landscape.

• Primary Goal: Increase platform subscriptions through strategic social media and messenger outreach to manually generated, qualified leads.
• LeadGeeks' Solution
• Strategy and Execution
• Lead Generation: Exploited social media and messenger groups, notably Facebook groups, to identify potential leads by fostering organic interactions and discussions.
• Contact Management: Systematically recorded prospect contact data, ensuring efficient tracking and outreach.
• Engagement and Nurturing: Reached out to leads via popular messengers like Telegram and WhatsApp, in addition to social media platforms, to initiate conversations and nurture relationships.
• Qualification and Delegation: Assessed leads and responses against a set of predefined criteria to qualify opportunities. The most promising prospects were meticulously prepared for handover to the client for further engagement.

LeadGeeks deployed a targeted outreach campaign tapping into the expansive reach of social media and messenger platforms. By engaging potential customers in meaningful conversations and utilizing a hands-on approach to lead nurturing, LeadGeeks significantly contributed to the fintech client's growth objectives:

• Boost in Engagement: Personalized chat outreach facilitated high engagement rates, underscoring the efficacy of direct and tailored communication.
• Quality Lead Generation: The strategic focus on qualifying leads ensured that only high-potential prospects were forwarded to the client, enhancing the conversion rate potential.
• Increased Subscription Rates: The client witnessed a marked increase in platform subscriptions, attributing this success to the high-quality leads and opportunities identified and nurtured by LeadGeeks.